Accessibility Audit

Accessibility Audit is the process of evaluating a digital product—such as a website, mobile app, or document—for compliance with accessibility standards and guidelines. It involves both automated and manual testing to identify barriers that may prevent people with disabilities from…

Competitive Benchmarking

Competitive Benchmarking

Competitive Benchmarking is the strategic process of comparing a product, service, or user experience against direct and indirect competitors to evaluate relative performance, identify strengths and weaknesses, and uncover opportunities for improvement. In UX, it focuses on assessing how your…

End-User Experience

End-user experience (EUX)

End-User Experience (EUX) refers to the overall perception, satisfaction, and emotional response a person has when interacting with a product, service, or system. It encompasses every touchpoint—from initial interaction to long-term use—and measures usability, accessibility, performance, aesthetics, and emotional engagement.…

Feature Inspection

Feature Inspection

Feature Inspection is a usability evaluation method where individual features of a product or application are systematically assessed for their usability, functionality, and effectiveness within the context of end-user tasks. Rather than evaluating the entire system holistically, feature inspection focuses…

HEART Framework

HEART Framework is a UX metrics framework developed by Google that evaluates user experience across five key dimensions: Happiness, Engagement, Adoption, Retention, and Task Success. It helps product teams define measurable goals, understand user behavior, and guide data-driven design decisions.…

Usability Audit

A Usability Audit, also known as a UX Audit, is a structured evaluation of a digital product’s interface—such as a website or app—to identify usability issues and suggest improvements. The goal is to ensure the product is easy to use,…

User Insights

User Insights

User insights are actionable understandings derived from observing, analyzing, and engaging with users to uncover their needs, behaviors, motivations, and pain points. In UX design, these insights go beyond raw data to reveal the why behind user actions, enabling teams…

User Satisfaction

User Satisfaction

User Satisfaction is the measure of how well a product, service, or system meets or exceeds user expectations, needs, and preferences. It reflects the emotional and cognitive response users have after interacting with a digital product or service. High user…

UX Audit

UX Audit

A UX Audit is a comprehensive, systematic evaluation of a digital product’s user experience (UX) and interface (UI) to identify usability issues, design flaws, accessibility concerns, and areas for improvement. It serves as a “user experience health check” that provides…