The 5 Planes of UX—Strategy, Scope, Structure, Skeleton, and Surface—form a layered framework for user experience design. Conceptualized by Jesse James Garrett, these planes guide the design process from abstract goals to tangible interface decisions. Each plane builds on the…
Affinity Mapping (also called an Affinity Diagram) is a collaborative, visual technique used by UX professionals to organize and synthesize qualitative data—such as user quotes, observations, or feedback—by grouping related items into clusters based on shared themes or insights. This…
Affordance refers to the properties or characteristics of an object—whether physical or digital—that indicate how it can be used. In UX (User Experience) design, affordances are the visual or interactive cues that suggest the functionality of an element and guide…
Navigation Path refers to the sequence of steps, screens, or pages a user follows to reach a specific goal or destination within a digital interface such as a website, application, or data system. Extended Definition In User Experience (UX) design,…
UX Optimization is the systematic process of enhancing the user experience (UX) of a product, service, or digital interface by applying data-driven insights, user feedback, and iterative design techniques. The objective is to improve usability, accessibility, and user satisfaction, ultimately…