UX Glossary

Android is a mobile operating system created by Google, primarily used on smartphones and tablets. In UX and product design, it serves as a platform for developing applications that provide various user experiences on mobile devices.

Animation in UX design refers to the use of motion to enhance user experience through visual feedback and storytelling.

Animation design involves creating moving graphics to enhance user interactions. It is used in UX to provide visual feedback, such as indicating loading or confirming an action, ensuring users understand the system's response to their input.

Anticipatory Design is a UX strategy that predicts user needs and offers solutions proactively. It simplifies interactions by using data on user behavior and preferences, enhancing the experience while aiming to reduce cognitive load.

ARIA (Accessible Rich Internet Applications) is a set of attributes that enhance accessibility for web applications, particularly for users with disabilities.

An article is a written composition that conveys information, insights, or opinions on a specific topic, often used in digital content strategies to engage users.

Artificial Intelligence (AI) refers to the simulation of human intelligence processes by computer systems, enabling machines to perform tasks that typically require human cognition.

Artificial Intelligence (AI) refers to computer systems designed to perform tasks that typically require human intelligence, such as understanding language, recognizing patterns, and making decisions. In UX, AI enhances user interactions and personal...

Artificial Intelligence Optimization (AIO) in User Experience (UX) involves refining AI systems to improve their effectiveness, efficiency, and accuracy. It is used to enhance features like chatbots and recommendation engines, ensuring they provide r...

Assistive Technology refers to devices or software designed to aid individuals with disabilities in performing tasks that might otherwise be difficult or impossible.

Assistive Technology (AT) refers to tools and software that aid users with disabilities in accessing digital content. Examples include screen readers, voice input, and alternative input devices, enhancing usability and ensuring inclusivity in digital expe

Atomic Design is a methodology for developing design systems by organizing components into a hierarchy. It uses five distinct levels—atoms, molecules, organisms, templates, and pages—to create reusable and scalable design elements.

Attitudinal vs. Behavioral Research distinguishes between users' expressed opinions or beliefs (attitudinal) and their actual actions or interactions (behavioral). It is used in UX to understand user motivations and improve product design based on re...

Augmented Reality (AR) is a technology that overlays digital information, such as images or sounds, onto the real world. It is used in UX to enhance user interactions by providing contextual information in real time.

Auto-fill is a feature that automatically populates form fields with previously entered information, enhancing user experience and efficiency.

Autocomplete is a user interface feature that suggests possible completions for a user's input as they type, enhancing efficiency and accuracy in data entry forms.

Autocomplete search is a user interface feature that suggests possible completions for a user's input in a search field, enhancing efficiency and accuracy.

Availability refers to the degree to which a product or service is operational and accessible to users, impacting usability and overall user experience.

The Availability Heuristic is a cognitive shortcut where individuals base their judgments on readily available examples. In UX and product design, it influences user decisions and perceptions based on recent experiences or prominent information.

An avatar is a graphical representation of a user or their character in digital environments, often used in online platforms, games, and virtual communities.

A badge is a visual indicator used in user interfaces to convey information, achievements, or statuses related to a user or item.

Bait and Switch is a deceptive UX tactic where users are attracted by an appealing offer but are ultimately presented with a different or less favorable outcome. It undermines trust and can lead to user dissatisfaction and negative perceptions of a brand.

A banner is a graphical element on a webpage or application that communicates important information, often used for notifications, promotions, or alerts.

A baseline in UX analytics refers to a reference point used to measure performance by providing a standard against which changes can be assessed.